Why WT Workwear?

Innovative product concept:

WT revolutionizes the workwear industry by fusing workwear and streetwear. This offers a unique market position and appeals to both traditional work areas and fashion-oriented consumers.

 

Focus on sustainability:

WT relies on recycled materials such as plastic bottles and marine plastic. This environmentally friendly approach hits the nerve of the times and appeals to environmentally conscious consumers and companies who want to reduce their ecological footprint.

 

Individualization and flexibility:

The ability to customize clothing increases customer satisfaction and reduces returns. With WT, companies can offer customized solutions for their employees, which increases efficiency and well-being in the workplace.

 

Broad target group approach:

WT not only serves traditional craft professions, but also industries such as gastronomy, health care and transport as well as the streetwear scene. This opens up a broad market potential and diversifies the sources of income. 

Technological innovation:

WT's online configurator enables an efficient and tailor-made order, which simplifies the ordering processes and increases the satisfaction of business customers. This technological innovation represents a clear competitive advantage.

 

Strong marketing strategy:

WT plans targeted promotional strategies through social media, influencer collaborations and partnerships with streetwear brands and local businesses. These modern marketing approaches promote brand awareness and accelerate market growth.

 

Marketability and growth potential:

The combination of innovative design, sustainability and adaptability makes WT an attractive player in the market. The potential for rapid growth and market share gains is high, particularly through the planned strategic partnerships and promotions. 

Positive company representation:

Employees who wear fashionable and functional workwear represent their company in a positive and stylish way. This can improve the company's image and contribute to higher employee satisfaction.

Dedicated founding team:

Linus Wanko and Safin Tahir bring comprehensive knowledge and passion to the company. Her background in economics, business administration and logistics as well as her creative understanding of design are strong driving forces for the success of WT.

Linus Wanko & Safin Tahir

Founders of WT